Spare some change? How asking for $1 can help fund local news

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One criticism of crowdfunding journalism sometimes heard from more established journalists is that it seems like begging, but a San Francisco Public Press campaign that asked for the change in your pocket propelled the quarterly newspaper toward $21,000.

The result of the 30-day Pedal-Powered News campaign: Nearly half of about 1,000 donors donated $10 or more and more than double the set goal.

Read the full story at knightfoundation.org.

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Khari Johnson
Khari is founder and editor of Through the Cracks: Crowdfunding in Journalism. He also writes about bots and artificial intelligence for VentureBeat. He has built news startups in the U.S. and Europe for the last decade.

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