One of the most successful journalism projects in Kickstarter history wants $100,000 more for national news startup

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Following the successful funding of Tar Sands Reporting Project earlier this year, the Vancouver Observer will double its sights soon and ask its supporters to give $100,000 soon.

If raised the money will go toward The National Observer, a news website to cover energy politics across Canada.

The Tar Sands Reporting Project raised more than $50,000 CAD (165 percent above the original goal) from 741 backers to fund a year of reporting on the Canadian tar sands and a film.

The new national outlet was first announced in June when The Vancouver Observer joined the Toronto Star to receive a Canadian Journalism Foundation Excellence in Journalism Award.

The $100,000 dollar amount was mentioned by Vancouver Observer publisher Linda Solomon Wood during an update of the Tar Sands Reporting Project last week.

Since its beginning crowdfunding has financed aerial photography of oil sands, political connections to oil business, the lives of tar sands workers and objection by native people.

Earlier this month Kickstarter gave the Tar Sands Reporting Project the title of Most Socially Conscious campaign of 2014.

Click here to see reporting produced by The Tar Sands Project.

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Khari Johnson
Khari is founder and editor of Through the Cracks: Crowdfunding in Journalism. He also writes about bots and artificial intelligence for VentureBeat. He has built news startups in the U.S. and Europe for the last decade.

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