What Through the Cracks is so excited about

I’ve never used the word exciting so much in my life.

If you know me, then you know that’s out of character. I’m a mellow man, the kind of person who sparingly – maybe actively avoids – use of the word exciting.

I’m still cool as the other side as the pillow, but crowdfunding journalism has me saying exciting all the time.


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Why?

Crowdfunding might be an especially useful tool for young journalists to become media entrepreneurs.


It can bring underreported stories to light. It can be used for experimentation, that’s why it’s been called journalism’s research and development lab. It can deepen relationships between readers and reporters.

It can help small news startups – the kind known to fill holes in the media landscape – grow. So far crowdfunding has helped some great news startups and projects around the world, but there’s still a great potential that still seems unexplored.

So why so excited? In a word: potential.

We get to watch that potential play out as we report stories of innovation, reporting and storytelling play out, and it’s really exciting. It gives me optimism about the future of journalism.

The six key categories:

Through the Cracks launched about six months ago. Now we have two editors and seven contributors spread out across North America, Europe and South America who are interested in the future of journalism and the role crowdfunding may play.

We believe a series of trends will continue to make crowdfunding journalism more common. We also know that, as Jim Brady recently said, the only constant for journalism is change.

No matter what the future holds for journalists and storytellers, we’re here to spread best practices and good ideas anywhere we find them in the world.

Visit this page to learn more about the thinking behind Through the Cracks and the meaning behind our name.

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Khari Johnson
Khari is founder and editor of Through the Cracks: Crowdfunding in Journalism. He also writes about bots and artificial intelligence for VentureBeat. He has built news startups in the U.S. and Europe for the last decade.

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