On Feb. 3 staff at Massively were let go by AOL. By Feb. 7 former staff launched a Kickstarter campaign, and in less than 48 hours they had the money they needed to carry on as massivelyop.net. A new site was launched Feb. 11.
“We’re literally running on love right now,” editor Bree Royce said in a summary of first week operations. “We won’t see a penny for quite a bit after the Kickstarter ends. But this has been so worth it. Thank you, all of you, for making a full-fledged MOP possible!”
With 19 days to go, the Massively Overpowered campaign has raised $62,000 from 1,300 funders.
A very similar story played out last month for an alternative weekly in Knoxville, TN. There the Metro Pulse was disbanded by its parent company. Coury Turczyn shredded his non-compete clause and banded with other former editors and freelancers raised $61,000 to launch Knoxville Mercury.